Strategy & Innovation Centers:
Where the Visionary Meets the Present

Transformation-driven brands are investing in dedicated spaces for accelerating innovation: specialized venues where concepts for the future, and the realities of the present, are knit together with technology to bring bold ideas to life.

Whether that means rethinking a customer experience, or finding new ways to improve efficiency, an effective innovation center is a living space that flexes and evolves with the learnings it makes possible.

From initial planning to crafting a multi-user journey to the final design flourishes that make collaboration thrive, we present our own pro-tips for hitting the ground running with a spatial program.

More Insights